WHEN: Saturday, 2nd December 2017
TIME: 10AM - 3PM
Hung up on #Hashtags?
Explore feed got you feeling lost?
Don’t worry - You’re not alone.
If you want to know how to get the most out of the digital space, and to learn strategies and tips from people who have done it and slayed it.
Then, Let’s Get Digital.
In a full day workshop, you’ll hear from our social media masterminds, about how they’ve conquered the social media landscape, and how you can too.
Not just for business owners - if you’re looking to ramp up your social influencer profile or if you’re simply curious to make a career change. These 4 hours will change your life.
We’ll be discussing all the important digital and social hacks, including:
- How to create engagement and grow your Instagram following
- Examples of how Call-To-Actions work
- How to create authentic written content
- How to create eDM's people actually read
- Geeky BTS of Facebook ads, algorithms
- How to get your social media strategy started
- What does SEO mean, what does it do, and get you ranked higher on Google searches
MACKAYLA PAUL - Founder of Social Stylings
Mackayla Paul is Australia's leading Instagram Marketing expert, with her business Social Stylings recently being named one of the Top 50 Instagram Marketing blogs in the world. With a background in the Fashion and Beauty industries, Mackayla has applied her knowledge of both Fashion and Digital Marketing to create a library of e-books and e-courses to assist startups in creating a compelling and profitable Instagram presence.
LANI PAULI & CLAIRE DEANE - Deane & Co
Lani is a generalist with specialist interests (content marketing, curation, telling the stories of small businesses) and is like a pig in mud when it comes to strategy, analytics and being able to see a project through from start to finish. As a results-driven marketing communications professional, she’s led national publicity campaigns for large well known Australian brands. She’s led the charge establishing and building the community (online and offline) for Yelp, and can throw a mean event to bring people together and celebrate.
Claire is a digital marketer, Google analytics nerd and social media addict. She has worked with big and small brands across a range of industries, from fashion to food with digital publishing platforms to yoga studios, education institutions to wedding accessory designers. She’s developed social media strategies, digital marketing strategies for a range of large fashion brands and grown digital publisher The Urban List to 200K visitors, and launched across three major cities.
KIMBERLEY KNIGHT - CEO of Knight Global
Kimberley runs Knight Global, a Copywriting and SEO agency, which has grown at over 50% month on month for the last year. More importantly. Knight has achieved online revenue results which dwarf the investment made by clients and helped train internal teams to make it sustainable. Working with clients as diverse as modelling agencies in Arizona, fashion designers in Calabasas, and a plethora of Australian businesses, Knight has developed an offering based on science, rather than creative intuition. But, the landscape is ever-changing, so Kimberley and the team is constantly testing, measuring and learning.
STEVIE DILLON - Stevie Says Social
Stevie is the owner of Stevie Says Social, a social media business which coaches, educates, strategises and manages all things social media marketing for service-based businesses. In particular, she helps professional services and others that sell their expertise use social media to build irresistible businesses with pipelines of clients dying to work with them.
Her speciality? Selling on social (without being salesy). Producing content with cut-through. Attracting (the right) followers. And converting those followers into true (paying) fans. She’s also obsessed with palm trees.
This workshop will equip you with the tools you need to grow your followers, build your brand with a strategy and engage your community. You’ll have a new BFF in Instagram, and will also connect with other extraordinary women in our League community.
WHAT TO BRING //
A notepad, ipad, or laptop for taking notes.
A mobile phone or tablet with Instagram access.
THE LEAGUE //
If you’re a female entrepreneur or thinking of owning your own business, this Meet Up is the perfect setting to meet other women in the same boat. This is not a networking group – we’re here to have real conversations and make real connections.
What do we mean by real? Well you know when you walk into a room and feel welcome even when you don’t know anyone? Or when you share experiences with someone and they say “me too!”? How about when you share tough times with someone and they don’t try to give you the advice to fix it but rather - they just get you. This is what happens at League of Extraordinary Women events and meet ups.